If you are new to social
media, it can be daunting knowing where to start.
Being active in
social media can benefit both you as a business and in helping your
business grow. Social Media most people have heard of include but are not limited to Facebook, Twitter, LinkedIn, Google+, Pinterest, Youtube, Instagram,
and Blogging.
Social media enables an interactive way to engage on a
personal level a vast audience without having to pay for advertising.
It also gives people a way to interact with you as a person rather
than a name.
Facebook is a social tool
personally but also as a business. The disadvantage to Facebook is
that to get the most views you have to pay for it. If you have an
interactive page with lots of likes, comments then the more audience
it reaches. Newsfeed both on personal and business pages benefit
advertising more than the user.
Twitter or Tweets can help
you network, generate leads, and promote products in short messages.
It has no restrictions on who you can reach but you are limited by
how much you can say. Tweets are limited to 140 characters which
appear on followers’ home pages. Messages can link to the product’s
website, Facebook profile, photos, videos, etc
LinkedIn you can register
your business and generate leads by people who are interested in
finding you. It is not as interactive as Facebook or Twitter.
Google+ is similar to
facebook but not limited with views and being part of Google has a
wide audience. Hashtag to search for and interest and you can post
ads and network or generate leads. It has communities for interaction
and newsfeeds for those that follow you.
Pinterest enables anyone
to "save" anything posted anywhere on the net and to follow
a user. It collects and saves images and the webpage it is collected
from. It is not interactive like facebook but does get many views.
Instagram is images and
videos where you can link to other social media.
YouTube is videos where
you can have a business page and is not restrictive in views and the
more people like it the more views it gets. You can build an audience
on YouTube for massive views, exposure and targeted traffic.
Blogging allows reaching a
mass audience that is already interested and searching for a topic or
brand or what is already an interest to them. It allows people to
follow and can be interactive with all other social media. The more
varied or interactive the Blog the more people will find it. (
Enjoy the social media that you find of interest to you! Connect and interact and have fun!!
Have questions or want to connect?
DUNK360 has decades of combined experience in the global sports media industry and consists of a knowledgeable team of qualified journalists, all of whom have an appreciation of a club environment, understand sport at every level and possess a large contact network. We always deliver accurate copy in a timely manner, whatever the project.
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